Product Management Challenges

Coming Soon: A Great Product Management Site!

You have found the web site which is being built for Product Management Challenges, a newsletter of tips for companies that develop software. Product Management Challenges is a unique source of real-world advice for software product managers.

I began Product Management Challenges in 2002 because I felt I had so much to give in terms of helpful information for the many product managers in the software industry who work, often in isolation, to make their software products successful. Sometimes it seems like product management is a wild frontier -- especially in the software industry -- where there are few guideposts to know how to approach things or judge your results.

For over five years, Product Management Challenges has been a free newsletter in very plain email format, unmarketed and unadvertised, which has nonetheless built a faithful readership from around the world.

A New Online Newsletter

Now, with over 115 articles providing real-world advice, strategic guidance, and practical tips on the major aspects of software product management, Product Management Challenges is becoming a paid subscription newsletter, where subscribers have easy access to all the articles. With new articles coming out every month and going all the way back to the start, the newsletter is an unmatched treasure trove of information to consult whenever you need a jumpstart to your product management efforts.

It's an exciting development for software product management to have such guidance readily available online on ProductManagementChallenges.com.

More About the Newsletter

As we build this site, there are over 1,000 subscribers who managed to find this newsletter and receive it as plain emails in their inboxes.

There are over 115 articles on a number of important topics in software product management, including:

Software Product Management -- 25 articles
Software Product Requirements -- 15 articles
Technology Marketing --20 articles
Pricing and Profitability -- 3 articles
Product Development -- 20 articles
Software Sales -- 17 articles
General Helpful Topics -- 18 articles

Some Sample Articles

Product Champion: What Does That Mean? discusses the concept of the product manager's role as product champion and exactly what that entails.

The newsletter tackles the critical issue of creating requirements in Clarifying the Why of Requirements, explaining what a product manager should focus on and what to avoid.

Product managers are called upon to successfully apply all sorts of people skills and organizational smarts in order to advance the product. That's where Influence: It's Under Your Control provides helpful advice on how to expand your circle of influence and accomplish more.

Where Articles Have Been Published

In addition to the emails to subscribers, articles from Product Management Challenges have been published in the following sites or periodicals:

www.bostonproducts.org
www.productmarketing.com (also a quarterly publication)
www.productinnovators.com -- the Greater Washington DC chapter of the PDMA
PSPM: Puget Sound Product Management Forum on Yahoo! Groups

Want to Know When the Newsletter Goes Online?

To be notified when the online newsletter launches and subscriptions are available, send an email to reminder@ProductManagementChallenges.com. We are building a list of people who are eager for product management advice.

Rise to the challenge!

-- Jacques Murphy, founder, editor, and writer of Product Management Challenges