At technology companies, Engineering and Development is the motor that keeps the product moving forward. Unlike real motors made out of metal, this one depends upon a lot of moving parts that are all-too-human, so it stalls a lot. A Development effort that sputters and stalls too often can lead to a product that falls behind the market.
It is vital for a Product Manager to get involved and hands-on with the product motor if it starts to stall. Product Managers can bring a different perspective to the Engineering team that can make all the difference in getting stalled development efforts started.
Read on below for some useful ideas that you can use with the team - from entry level programmers to VPs - to make your product develop and improve faster, and therefore gain ground on the competition.
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